Tensen Design was contracted to assist Phantom Motion with the design and development for the conceptual stage of their clients product offerings. Phantom Motion provided the internal components that needed to be enclosed for the CT Machine, Robotic Surgical Cart and Navigation Camera.

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With the internal volumes established, Tensen Design proceeded to generated an aesthetic language that could be applied across the companies offerings. The client was taken through the Product Design Method which allowed them to provide critical feedback during the concept development.

The result is a unified look that stands out from the rest of the market differentiating the clients products with a strong, identifiable brand language.